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BrightRidge is Your Public Power Company

BrightRidge is your local, not-for-profit public utility.  Although known as Johnson City Power Board (JCPB) since 1945, changing our name was considered by key stakeholders for several years prior to the actual change.  Our executive leadership understood a rebrand was needed to better reflect the geographic scope of our customer base and better position for new product and service offerings.  Despite our new name (announced October 3, 2017), BrightRidge is the same company, but with a new, innovative vision and additional program and service offerings.  There has been no corporate buy-out or merger.  We are owned and operated by those we serve.  We are friends and family serving friends and family.  

From JCPB to BrightRidge

Location & Service

We are pleased to have served this area electricity since 1945.

Partners & Affiliations

Great things can be accomplished with great partnerships.

TVA Complaint Resolution

If you have an unresolved issue with BrightRidge, you may contact TVA.

Board Info & Annual Reports

BrightRidge is governed by a nine-member Board of Directors.  Board meetings are typically held on the fourth Tuesday of each month beginning at 4:15pm at BrightRidge.

Public Power Works for You

Do you know you get your electricity from a public power company?  BrightRidge is your community-owned, not-for-profit public power utility.  We're local people; serving local people.